What to do instead: 10x it!

When it comes to on- page seo, a ranking factor study by semrush found content length to be among the top nine most important ranking factors. A longer post might be just what you need to improve your rankings. Increase your audience's time on site. You don't want visitors to quickly click the back button when visiting your site. Posting content that is long (see previous tip) and engaging will help keep people on your page longer and might entice them to read additional articles. Optimize your site speed. Last but not least, it's of utmost importance for you to keep your page's loading time minimal.

On-page seo (sometimes referred to as ‘on-site seo’), is the process of optimizing the content of a webpage for search engines. The ultimate goal of on-page seo is to speak the ‘search engines’ language’ and help search engine crawlers understand the meaning and context of your pages.

標題使用 h1 標籤，有利於幫助搜尋引擎判斷相關性並給予排名。雖然現今許多的網站架設程式都會自動幫你的文章標題設定成 h1 標籤，但有些時候還是會有些許小誤差，因此在網站上線前，記得檢查你的網站原始碼確認標題使用 h1。 延伸閱讀： 什麼是 html（hyper text markup language，超文本標記語言）.

On-page seo, also known as on-site seo, is an optimization process you can use to rank higher in serps by tweaking the elements of your website that are within your control. This process plays an essential role when running successful seo campaigns, helping you improve both your site’s rankings and user experience. Once you have all of the factors of on-site seo covered, google will better understand whether your page meets your target audience’s expectations. This process can be time-consuming if done manually, but we’ve got you covered. In this guide, we’ll take you through the on-page seo process step-by-step so you can easily perform it using a combination of simple online tools.

If you want to raise true brand awareness and drive massive organic traffic to your website, then you’re in need of some really effective off-page seo practices. Big time. There’s little clear-cut and effective content across the internet on what exactly digital marketers need to focus most of their resources, knowledge, and time on to drive organic traffic to their site from an off-site seo point of view. That’s where the idea of writing a complete off-page seo techniques checklist came from. Hope it’ll lend you a helping hand in your digital marketing endeavors. Most user searches are made because of two reasons: to find information (informational query), or to find information and buy (commercial query).

A competitor analysis can help!

Ahrefs , which we mentioned earlier, is an all-in-one seo tool for keyword research, competitor gap analysis, website seo audit, and much more. You can also monitor your website for internal linking issues or page errors, see which content is ranking highest in your industry, and analyze your competitors’ content. Some seo experts prefer semrush (another all-inclusive seo tool) to ahrefs.

We have stressed a lot the importance of relevance in links and content. It is important to note that google measures a page based on the information it provides to its users. So, your content should be comprehensive, relevant and provide extra information that the user might need. You can also check why are you not ranking on search engines by comparing relevant keywords and analysis using the: ‘also talk about’ report: this shows phrases and keywords that are frequently mentioned in the top 100 pages relevant to your niche. Running a tf-idf analysis: term frequency-inverse document frequency or tf-idf is a statistical measure of the relative importance of a word or phrase in a document.

If you have been working on website seo for a long time, then the chances are that you are aware of semrush. Semrush is considered an ideal on-page seo checker for high-performing, healthier, and smoother pages. Using this tool is to get actionable recommendations, analyze google ranking factors, and in-depth comparative analysis. Semrush is not just about checking on-page seo. It also deep dives into semantic ideas, strategy ideas, user experience ideas, serp features ideas, backlinks ideas, content ideas, and technical seo ideas. It takes the data from different sources to understand the target keywords, organic competitors, and concepts to improve page ranking.

Performing competitive research can help you figure out how pages similar to yours reached the top of the serp and how to overcome them. Check your competitors’ overall page quality, examine page elements, pay attention to their backlinks and referring domains, and assess technical metrics. Review how they use keywords in titles, descriptions and across the page. Also, review the type of content they offer and look out for any content strategy-related weaknesses. As you analyze your competitors’ strengths and weaknesses, you’ll discover best practices that can be applied to your page, including errors to be avoided. Competitive analysis with se ranking se ranking features a separate tab specifically for competitive analysis.

Conducting a link intersect analysis will reveal which sites link to your competitors but not to you — the easiest way to identify quick wins for your backlink profile. Why? if a website is linking to your competition, chances are good they’ll link to you, too. In the listed results, you’re likely to find a handful of resource pages or product roundups that represent the best place to start your backlink outreach.

Web accessibility and SEO

Also known as ‘on-site seo’, on-page seo is pretty self-explanatory. It refers to all the page ranking factors you can manipulate or optimize on your website. These elements can include the content on your product and service pages, blog posts, landing pages , and microsites. On-page seo encompasses title tags, meta descriptions, heading structure, content, image optimization, accessibility, and overall website performance.

On-page seo is the process of optimizing content on your website to improve your serp ranking. It involves editing individual pages, blog posts, and your website as a whole and covers elements such as: content quality and readability url and meta-description structure images internal and external links on-page seo isn’t a magic wand for your website’s serp ranking. It’s part of a three-ingredient seo recipe: on-page, off-page, and technical ranking factors. Off-page ranking concerns links to your website from external websites, which is why link building should be an essential part of any business’s seo strategy. Technical ranking covers factors like page loading speed and mobile accessibility.

On-page seo (also known as “on-site” seo) is the act of optimizing different parts of your website that affect your search engine rankings. Where your website appears in search engine results pages is determined by a number of ranking factors including site accessibility, page speed, optimized content, keywords, title tags, etc. On-page seo is about optimizing the stuff that you have control over and can change on your own website.

On-page seo is the practice of optimizing all the pages of your website to positively affect your search engine rankings. There are several factors that affect how high your website ranks on search engine results pages, including your site’s accessibility, loading speed, how well your content is optimized, keywords, title tags, and more. These are all factors that you have control over because they are on your own website.

Title tag tips for better traffic

Now that you know all the on-page seo factors that you need to take into account in order to rank #1 on google, it’s time to put them into practice. Implementing all of these ranking factors may seem like a lot of work, but the payoff is worth it. Not only will you be able to drive more traffic to your website, but you’ll also see an increase in conversions and leads. To summarize, follow the below list in the exact order: conduct keyword research: focus on higher search volume and low competition create an seo optimized yet catchy title tag structure your posts with headings and subheadings.

Google uses the words in your title tag to understand your page. But there’s another side of title tags you need to understand: click-through rate (ctr). You can find your website’s serp ctr performance in google search console when you click on “performance”: it’s critical that you make your title as eye-catching and click-worthy as possible. In fact: increasing your serp ctr is one of the easiest ways to get more organic search traffic without creating any new content.

Search ranking refers to the position of a given web page for a specific query (primary keyword/target keyword) on the search results page. On-page seo is all about optimizing elements present on a webpage to improve search rankings and drive more organic traffic. It is different from off-page seo , which is about building backlinks and other practices that improve organic search performance. The on-page seo elements include optimizations across keywords and topics, urls, title tags, alt text, internal links, and meta descriptions. We will be discussing them in detail later in this article. And when we do so, you’ll realize that these elements are under your control.

On-Page SEO: What It Is and How to Do It

We all know that google search has evolved over the course of last few years. With this evolution, we’re dealing with ranking algorithms that include hummingbird, panda, rankbrain and semantic importance within the page. As always, google wants to provide the most accurate and relevant search results to users’ queries, and as google is getting smarter, your on-page strategies must too. What is on-page seo? on-page seo refers to a set of web page optimization best practices that you can apply to the pages of your website in order to improve their ranking in search engine results. A variety of different factors influence on-page seo, and together, they influence your rank in the search results.

Accueil technical seo 5 simple steps for on-page seo optimization if your content is not created with seo optimization in mind, then it’s like a suitcase without wheels, no one will want to pick it up (especially google). Simply put, you can write an excellent piece of content, but if you don’t optimize that content then all of the hard work you put into it is essentially wasted. The good news is that on-page seo optimization is not a complicated process, but easily one of the most important parts of content marketing. In this post, we go through the 5 simple steps to get your content on point, so keep on reading.

On-page seo can drastically improve your search rankings. But how? google’s algorithm decides which content to display in search results for various queries. Following site and content guidelines that satisfy the algorithm will improve your search rankings — and on-page seo consists of strategies that help you do just that. Google’s algorithm ranks content based on relevance and how well it matches a user’s search intent. So, for example, the on-page seo strategy keyword optimization helps your content appear more relevant to interested users. The strategy of title and meta tag optimization can also help your content appear relevant.

11. 29. 22 get more google traffic with on-page seo. Learn what on-page seo is and how to use it to your advantage.

Some elements of your on-page seo are more important than others. Arguably the most important part is the actual keywords that you choose to target, if they are too competitive then you’ll never rank no matter how well you optimize your page. Performing thorough keyword research is crucial, this will help you to identify the phrases with the most search volume and also the correct level of difficulty for your website to target. Once you’ve picked out the keywords that you’re going to target, your on-page seo should be centered around optimizing your page for those keywords and semantic alternatives.